T. Rowe Price

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    T. Rowe Price

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    Robert Rytter used to call them "rush jobs." T. Rowe would call up Rytter, he stop everything at his design shop, and create the quickest, most creative pieces for T. Rowe to present to their clients. I'd drop everything too, and go screaming up to his studio and do some of the fastest concepting, headlines, and copy I've ever written. And you know what? We turned out damn good creative. Got paid handsomely. And vowed not to tell anyone we ever did this work for them. It's been a while now, so I think I can show a glimpse of one job.

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